Total Expert’s yearly customer conference Accelerate traveled to Nashville, TN for 2022! I owned the art direction and design for the entire event, as well as, having a big hand in the overall guest experience.
For the 2021 Accelerate I created a logo and style that was evergreen so I could carry it throughout following years changing the mark to represent the location we were in. 2022 was located in Nashville, TN so I leaned into the music scene and altered the logo to represent amplifiers. I used these circles as a basis for the entire event and carried it throughout every piece of collateral and design to create a cohesive event.
